Consumer behavior : implications for marketing strategy / Del I. Hawkins, Robert J. Best, Kenneth A. Coney.
Material type:
TextPublication details: Homewood, IL : BPI Irwin, 1989.Edition: 4th edDescription: xviii, 796 p. : illSubject(s):
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College Learning Resource Center General Circulation | HF 5415.33 U6 H38 1989 (Browse shelf(Opens below)) | Available | CL1133 |
Includes references, appendices and indices.
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