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The code of advertising : (Record no. 31716)

MARC details
000 -LEADER
fixed length control field 00641nam a2200169 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190520020312.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080417s19uu xx 00 eng d
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Jhally, Sut
245 10 - TITLE STATEMENT
Title The code of advertising :
Remainder of title fetishism and the political economy of meaning in the consumer society /
Statement of responsibility, etc. Sut Jhally.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Routledge,
Date of publication, distribution, etc. c1990.
300 ## - PHYSICAL DESCRIPTION
Extent 225 p.
500 ## - GENERAL NOTE
General note Includes bibliography and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
General subdivision Social aspects
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Symbolism in advertising
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media
852 ## - LOCATION
-- OLOPSC
-- 545.00Php
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        College Learning Resource Center College Learning Resource Center General Circulation 05/20/2019 1 HF 5827 J49 1990 CL738 09/24/2026 09/17/2026 05/20/2019 Books