Principles of marketing / (Record no. 37659)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00583nam a2200157 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190520022411.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 070829s19uu xx 00 eng d |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kurtz, David L. |
| 245 10 - TITLE STATEMENT | |
| Title | Principles of marketing / |
| Statement of responsibility, etc. | David L. Kurtz, Louis E. Boone. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th ed. |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Singapore : |
| Name of publisher, distributor, etc. | Thomson Learning Asia, |
| Date of publication, distribution, etc. | c2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1v. (various pagings) : ill. |
| 500 ## - GENERAL NOTE | |
| General note | Includes appendix, notes, glossary and indices. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 852 ## - LOCATION | |
| -- | C&E Publishing |
| -- | OLOPSC |
| -- | 598.00Php |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| College Learning Resource Center | College Learning Resource Center | General Circulation | 05/20/2019 | HF 5415 K8 2007 | CL9280 | 06/10/2025 | 05/20/2019 | Books |