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Fundamentals of marketing for hospitality and tourism / (Record no. 38109)

MARC details
000 -LEADER
fixed length control field 00768nam a2200181 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190520022533.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 081114s19uu xx 00 eng d
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 10 - TITLE STATEMENT
Title Fundamentals of marketing for hospitality and tourism /
Statement of responsibility, etc. Philip Kotler, John T. Bower.
250 ## - EDITION STATEMENT
Edition statement Philippine ed.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. Pearson,
Date of publication, distribution, etc. c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 932 p. : photos; ill.
500 ## - GENERAL NOTE
General note Original edition titled Marketing for hospitality and tourism, 4th ed., c2006.
500 ## - GENERAL NOTE
General note Includes bibliographical references, glossary and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Hospitality industry
General subdivision Marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Tourism
General subdivision Marketing.
852 ## - LOCATION
-- C&E Publishing
-- OLOPSC
-- 598.00Php
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        College Learning Resource Center College Learning Resource Center General Circulation 05/20/2019   TX 911.3 M3 K67 2007 CL9996 05/20/2019 05/20/2019 Books