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E-marketing / (Record no. 38854)

MARC details
000 -LEADER
fixed length control field 00678nam a2200193 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190520022751.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140513s19uu xx 00 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789810696085
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Strauss, Judy
245 10 - TITLE STATEMENT
Title E-marketing /
Statement of responsibility, etc. Judy Strauss, Raymond Frost.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. Pearson Education South Asia Pte Ltd,
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent 426 p. : ill., graphs. ; 22 cm
500 ## - GENERAL NOTE
General note Includes glossary and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Electronic commerce
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Frost, Raymond
852 ## - LOCATION
-- National Book Store
-- OLOPSC
-- 595.00Php
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        College Learning Resource Center College Learning Resource Center General Circulation 05/20/2019   HF 5415.12 St828 2012 CL11026 06/10/2025 05/20/2019 Books