Fleming, Malcolm L <br/><br/>
Instructional message design :  principles from the behavioral sciences / 
Malcolm Fleming and W. Howard Levis. 
 - Englewood Cliffs, NJ :  Educational Technology Pub,  c1978. 
 - xvii, 289 p. 
<br/><br/> Includes references and indices. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Lesson planning