Futrell, Charles <br/><br/>
ABC's of selling / 
Charles Futrell. 
 - 4th ed 
 - Burr Ridge, IL :  Irwin,  c1994. 
 - xxv, 466 p. : ill. 
 - The Irwin series in marketing .
<br/><br/> Includes bibliographical references, glossary and index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling