00548nam a2200169 a 450000500170000000800410001702000220005810000250008024500720010525000130017726000480019030000310023850000330026965000210030265000390032385200160036220190520022911.0170615s19uu    xx            00    eng d  a978-981-4687-03-410aCzinkota, Michael R.10aInternational marketing /cMichael R. Czinkota, Ilkka A. Ronkainen.  a10th ed.0 aPasig City :bCengage Learning Asia,c2015.  axxxv, 677p. : ill.; 25 cm.  aIncludes glossary and index.  aExport marketing  aInternational business enterprises  5C&E7OLOPSC