Dionisio, Jaymer B.

Impact of advertising techniques on the buying behavior of Tanduay Ice consumers / Jaymer B. Dionisio, Malvin Aldous G. Coderias, Roygbiv S. Arce - Marikina City : OLOPSC , c2018 - x, 72 pages : color illustrations ; 28cm


Advertising.
Sales promotion.
Communication in marketing.

HF 5823 D56 2018 / THE00409