| 000 | 00616nam a2200169 a 4500 | ||
|---|---|---|---|
| 005 | 20190520020809.0 | ||
| 008 | 080410s19uu xx 00 eng d | ||
| 100 | 1 | 0 | _aAssael, Henry |
| 245 | 1 | 0 |
_aConsumer behavior and marketing action / _cHenry Assael. |
| 250 | _a4th ed | ||
| 260 | 0 |
_aBoston : _bPWS-Kent Pub, _cc1992. |
|
| 300 | _axx, 748 p. : col. ill. | ||
| 500 | _aIncludes bibliographical references, glossary and indexes. | ||
| 650 | _aConsumer behavior | ||
| 650 | _aMotivational research (Marketing) | ||
| 852 | _7OLOPSC | ||
| 999 |
_c33222 _d33222 |
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