| 000 | 00695nam a2200181 a 4500 | ||
|---|---|---|---|
| 005 | 20190520022352.0 | ||
| 008 | 070830s19uu xx 00 eng d | ||
| 100 | 1 | 0 | _aCravens, David W. |
| 245 | 1 | 0 |
_aStrategic marketing / _cDavid W. Cravens, Nigel F. Piercy. |
| 250 | _a8th ed. | ||
| 260 | 0 |
_aNew York : _bMcGraw Hill, _cc2006. |
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| 300 | _axvii,726 p. | ||
| 500 | _aIncludes index. | ||
| 650 |
_aMarketing _xManagement |
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| 650 |
_aMarketing _xDecision making. |
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| 852 |
_92546.00Php _5F&J De Jesus _7OLOPSC |
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| 852 |
_92495.00Php _5NCB _7OLOPSC |
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| 999 |
_c37560 _d37560 |
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