000 00592nam a2200157 a 4500
005 20190520022352.0
008 070829s19uu xx 00 eng d
100 1 0 _aLamb, Charles Jr. W.
245 1 0 _aEssentials of marketing /
_cCharles W. Lamb, Jr., Joseph F. Hair., Carl McDaniel.
250 _a2nd ed.
260 0 _aSingapore :
_bThomson Learning,
_cc2001.
300 _axviii,579 p. : ill.
500 _aIncludes appendix, glossary and index.
650 _aMarketing
852 _5National Bookstore
_7OLOPSC
_975.00Php
999 _c37563
_d37563