000 00583nam a2200157 a 4500
005 20190520022411.0
008 070829s19uu xx 00 eng d
100 1 0 _aKurtz, David L.
245 1 0 _aPrinciples of marketing /
_cDavid L. Kurtz, Louis E. Boone.
250 _a12th ed.
260 0 _aSingapore :
_bThomson Learning Asia,
_cc2007.
300 _a1v. (various pagings) : ill.
500 _aIncludes appendix, notes, glossary and indices.
650 _aMarketing.
852 _5C&E Publishing
_7OLOPSC
_9598.00Php
999 _c37659
_d37659