| 000 | 00750nam a2200205 a 4500 | ||
|---|---|---|---|
| 005 | 20190520022626.0 | ||
| 008 | 120920s19uu xx 00 eng d | ||
| 020 | _a981-247-0-52-2 | ||
| 100 | 1 | 0 | _aKotler, Philip |
| 245 | 1 | 0 |
_aMarketing for hospitality and tourism / _cPhilip Kotler, John Bowen, James Makens. |
| 250 | _a3rd ed. | ||
| 260 | 0 |
_aUpper Saddle River, New Jersey : _bPearson Education Southeast Asia Pte. Ltd, _cc2008. |
|
| 300 | _axvii, 893p. : ill., 26cm | ||
| 500 | _aIncludes index | ||
| 650 |
_aHospitality industry _xMarketing |
||
| 650 |
_aTourism trade _xMarketing |
||
| 700 | 1 | _aBowen, John | |
| 700 | 1 | _aMakens, James | |
| 852 |
_5Goodwill _7Donation |
||
| 999 |
_c38402 _d38402 |
||